(909)-800-7600

erik@edccopywriter.com

Welcome to EveryDay Carry (EDC) Copywriting

I Write Direct Response Copy for the EveryDay Carry Marketplace.

It doesn’t matter if you sell knives, guns, multi-tools, backpacks, wallets, pens, notebooks, keychains or flashlights. If you need better results from your marketing copy, don’t settle for just any ordinary copywriter. Unlock your brand’s true potential with the ultimate EDC copywriting partner.

Why Choose Me As Your Everyday Carry Copywriter?

Hi! My name is Erik Brassell.

I started EDCCopywriter.com with one goal: to create a copy agency that only works with companies who create unique, fun and essential items guys (and gals) love to carry in their pockets or backpacks.

Why?

Because I’m one of those guys!

My pockets are stuffed with the things I need everyday.

A knife. A boxcutter. A multi-tool. A tactical pen. A lighter (in a waterproof case). My phone. My sunglasses. My credit cards (wrapped in a rubber band that serve as my minimalist wallet). My airpods. My keys (with emergency fingernail clippers). Chapstick. Small flashlight. Two pocket hanks. A belt magnet. And finally, my spoon and fork multi-tool.

I WRITE for the everyday carry market because I AM the everyday carry market.

We’re a small agency with a big business approach.

That means you get the agility and personal service of a small operation combined with the strategic thinking and professionalism of a large agency.

We focus on strategy and results, not just producing content.

We strive to deeply understand your goals, conduct thorough research before every project and align our copywriting with your business objectives.

We bring creative ideas to the table to help your business grow.

If you want to unlock your brand’s true potential, don’t settle for just ordinary copy.

Elevate your brand. With our Everyday Carry Copywriting expertise.

Copywriting Projects

Lead Generation

Our compelling offers capture, nurture and convert leads throughout your sales funnel

Email Marketing

Our multi-dimensional email strategies educate and persuade your customers until they’re ready to buy

Landing Pages

Our landing pages are purpose-built to encourage & persuade your leads to take action and say YES to your offer

Case Studies

Our case studies of happy customers create trust, credibility and proof that you deliver what you promise

Product Descriptions

Well crafted product descriptions tell a compelling story to engage potential customers and persuade them to buy

Blog Posts/Articles

Nurture and guide your potential customers through the buying process by providing valuable free information

4 Stages Of The EDCCopywriter.com Process

01

We Plan S.M.A.R.T. campaigns.

Specific. Measurable. Attainable. Realistic. Time-dependent.

02

Research. Research. Research.

Research is our strategic investment in your ad campaign.

03

Write engaging content.

Our writing grabs attention to convert leads into customers

04

Test. Retest. Produce results.

Our testing process results in more clicks, opens and sales